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This project aims to develop a machine learning model that can analyze customer data and predict whether a customer is likely to churn. By identifying potential churners in advance, organizations can take proactive steps to improve customer retention and reduce revenue loss.
To predict if a customer will churn, given the ~170 columns containing customer behavior, usage patterns, payment patterns, and other features that might be relevant. Your target variable is "churn_probability"
Exploratory Data Analysis on Telecom Customer Churn — uncovering key drivers like contract type, payment method, and tenure to support retention strategies.