claude-competitor-analysis

AI-powered competitor UX analysis skill for Claude Code -- analyze competitor websites for UX patterns, strengths, weaknesses, and opportunities.

What It Does

• Analyzes competitor websites -- navigates sites as a real user, capturing screenshots and documenting every meaningful screen
• Identifies UX patterns -- evaluates onboarding flows, core features, pricing pages, mobile experience, and more
• Benchmarks against best practices -- scores competitors using Nielsen's 10 usability heuristics (0-4 each, total out of 40) and five competitive dimensions (simplicity, speed, clarity, delight, trust)
• Delivers competitive positioning insights -- extracts what competitors do well, what they do poorly, and where opportunities exist for your product

Install

curl -fsSL https://raw.githubusercontent.com/creo-kit/claude-competitor-analysis/main/install.sh | bash

Or clone manually:

git clone https://github.com/creo-kit/claude-competitor-analysis.git /tmp/claude-competitor-analysis
cp -r /tmp/claude-competitor-analysis/skills/creo-ux-competitor ~/.claude/skills/creo-ux-competitor
cp /tmp/claude-competitor-analysis/agents/creo-ux-competitor.md ~/.claude/agents/creo-ux-competitor.md
rm -rf /tmp/claude-competitor-analysis

Uninstall

curl -fsSL https://raw.githubusercontent.com/creo-kit/claude-competitor-analysis/main/uninstall.sh | bash

Usage

Analyze a single competitor:

/creo ux-competitor https://example.com

Compare two competitors side by side:

/creo ux-competitor compare https://competitor-a.com https://competitor-b.com

Reports are saved to .claude/reports/competitor-[name]-[YYYYMMDD].md in your project directory.

What You Get

Each analysis produces a structured report containing:

• Executive summary
• Company overview (audience, value proposition, pricing)
• Jobs-to-be-done (JTBD) analysis
• Flow-by-flow breakdown (homepage, onboarding, core feature, mobile)
• Nielsen heuristic evaluation with scores and evidence
• Competitive scorecard across five dimensions
• Actionable recommendations (immediate and future)

Part of Creo

This skill is a standalone extraction from the Creo design and development toolkit. Creo provides 12 skills covering design review, UX analysis, marketing content, SEO, DevOps, CI/CD, testing, and marketing site orchestration.

Compatibility

Platform	Status
Claude Code	Primary target
Codex CLI	Compatible
Cursor	Compatible
Gemini CLI	Compatible

License

MIT